{"id":12188,"date":"2025-03-06T16:50:31","date_gmt":"2025-03-06T16:50:31","guid":{"rendered":"https:\/\/bosporus24.de\/?p=12188"},"modified":"2025-03-11T12:26:10","modified_gmt":"2025-03-11T12:26:10","slug":"e-commerce-zwischen-deutschland-und-der-tuerkei-chancen-und-herausforderungen","status":"publish","type":"post","link":"https:\/\/bosporus24.de\/en\/e-commerce-zwischen-deutschland-und-der-tuerkei-chancen-und-herausforderungen\/","title":{"rendered":"E-commerce between Germany and Turkey: opportunities and challenges"},"content":{"rendered":"

E-commerce between Germany and Turkey has great potential, but there are also some hurdles. I will explain the most important points to you in a simple and understandable way.<\/p>\n

Opportunities: Why is online trade between Germany and Turkey worthwhile?<\/strong><\/h2>\n

Large market with high demand<\/strong><\/h3>\n
    \n
  • Many people with a Turkish background live in Germany<\/strong>who like to buy products from Turkey (e.g. tea, spices, textiles, natural cosmetics).<\/li>\n
  • Turkey is a fast-growing e-commerce market<\/strong>with millions of online shoppers.<\/li>\n<\/ul>\n

    Favorable manufacturing costs in Turkey<\/strong><\/h3>\n
      \n
    • Products such as tea, textiles and cosmetics can often be produced more cheaply in Turkey than in Germany.<\/li>\n
    • Because the euro is stronger than the Turkish lira, German customers can benefit from favorable prices.<\/li>\n<\/ul>\n

      No customs duties for many products<\/strong><\/h3>\n
        \n
      • Thanks to the Customs union between Turkey and the EU<\/strong> is available for many products No additional customs duties<\/strong> (e.g. for clothing or machines).<\/li>\n
      • But beware:<\/strong> Nevertheless, special rules apply to foods such as tea or food supplements.<\/li>\n<\/ul>\n

        Sustainability as a sales argument<\/strong><\/h3>\n
          \n
        • In Germany Organic products and sustainable goods<\/strong> particularly in demand.<\/li>\n
        • Who e.g. high-quality organic tea from Turkey<\/strong> can gain an advantage.<\/li>\n<\/ul>\n

          Challenges: What are the problems?<\/strong><\/h2>\n

          1. strict import rules in Germany<\/strong><\/h3>\n
            \n
          • Products such as Tea or food supplements<\/strong> require special certificates (e.g. organic seal or T\u00dcV test).<\/li>\n
          • All packaging and labels must be in German.<\/li>\n<\/ul>\n

            2. high shipping costs & long delivery times<\/strong><\/h3>\n
              \n
            • If you deliver directly from Turkey to Germany, it can be expensive and take a long time.<\/li>\n
            • Solution:<\/strong> Use a warehouse in Germany to deliver faster.<\/li>\n<\/ul>\n

              3. different payment methods<\/strong><\/h3>\n
                \n
              • In Turkey Installment payments<\/strong> popular, in Germany rather Credit cards and PayPal<\/strong>.<\/li>\n
              • This means that your store should offer various payment options.<\/li>\n<\/ul>\n

                4. currency fluctuations can be risky<\/strong><\/h3>\n
                  \n
                • The exchange rate between the euro and the Turkish lira often changes significantly.<\/li>\n
                • This can lead to products suddenly becoming more expensive or cheaper.<\/li>\n<\/ul>\n

                  5. build trust in the brand<\/strong><\/h3>\n
                    \n
                  • German customers are often cautious with new brands.<\/li>\n
                  • Solution:<\/strong> Collect good ratings, offer customer service and use well-known certificates.<\/li>\n<\/ul>","protected":false},"excerpt":{"rendered":"

                    Der E-Commerce zwischen Deutschland und der T\u00fcrkei hat gro\u00dfes Potenzial, aber es gibt auch einige H\u00fcrden. Ich erkl\u00e4re dir die wichtigsten Punkte einfach und verst\u00e4ndlich. Chancen: Warum lohnt sich der […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[24,190],"tags":[],"class_list":["post-12188","post","type-post","status-publish","format-standard","hentry","category-e-commerce","category-e-commerce-zwischen-deutschland-und-der-tuerkei-chancen-und-herausforderungen"],"_links":{"self":[{"href":"https:\/\/bosporus24.de\/en\/wp-json\/wp\/v2\/posts\/12188","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bosporus24.de\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bosporus24.de\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bosporus24.de\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bosporus24.de\/en\/wp-json\/wp\/v2\/comments?post=12188"}],"version-history":[{"count":1,"href":"https:\/\/bosporus24.de\/en\/wp-json\/wp\/v2\/posts\/12188\/revisions"}],"predecessor-version":[{"id":12189,"href":"https:\/\/bosporus24.de\/en\/wp-json\/wp\/v2\/posts\/12188\/revisions\/12189"}],"wp:attachment":[{"href":"https:\/\/bosporus24.de\/en\/wp-json\/wp\/v2\/media?parent=12188"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bosporus24.de\/en\/wp-json\/wp\/v2\/categories?post=12188"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bosporus24.de\/en\/wp-json\/wp\/v2\/tags?post=12188"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}