{"id":12198,"date":"2025-03-06T18:07:22","date_gmt":"2025-03-06T18:07:22","guid":{"rendered":"https:\/\/bosporus24.de\/?p=12198"},"modified":"2025-03-11T11:57:22","modified_gmt":"2025-03-11T11:57:22","slug":"bezahlmethoden-im-deutsch-tuerkischen-e-commerce-was-kunden-bevorzugen","status":"publish","type":"post","link":"https:\/\/bosporus24.de\/en\/bezahlmethoden-im-deutsch-tuerkischen-e-commerce-was-kunden-bevorzugen\/","title":{"rendered":"Payment methods in German-Turkish e-commerce: What customers prefer"},"content":{"rendered":"

In online trade between Germany and Turkey, the Right choice of payment methods<\/strong> crucial for success. Payment habits in both countries differ significantly.<\/p>\n

1) Popular payment methods in Germany\u00a0<\/strong><\/h2>\n

German customers attach great importance to Security and buyer protection<\/strong>. The most popular payment methods are:<\/p>\n

Purchase on account (Klarna, PayPal invoice)<\/strong><\/h3>\n
    \n
  • Most popular payment method in Germany (~30 % of online purchases).<\/strong><\/li>\n
  • Customers order, receive the goods and only pay later.<\/li>\n
  • Buyer protection & trust<\/strong> ensure higher conversion rates.
    \nTip:<\/strong> Klarna or PayPal offer simple integration for purchase on account.<\/li>\n<\/ul>\n

    PayPal<\/strong><\/h3>\n
      \n
    • Fast & safe<\/strong>with buyer protection.<\/li>\n
    • Widely used and easy to integrate into online stores.<\/li>\n
    • Particularly important for international dealers<\/strong>.<\/li>\n<\/ul>\n

      SEPA direct debit & bank transfer<\/strong><\/h3>\n
        \n
      • German customers often pay by SEPA direct debit<\/strong>especially for subscriptions and recurring payments.<\/li>\n
      • Direct bank transfers (Sofort\u00fcberweisung\/Klarna)<\/strong> are also popular.<\/li>\n<\/ul>\n

        Credit card (Visa, Mastercard, Amex)<\/strong><\/h3>\n
          \n
        • Frequently used, but not as dominant as in other countries.<\/li>\n
        • PayPal & Klarna offer credit card payment as an option.<\/strong><\/li>\n<\/ul>\n

          Apple Pay & Google Pay<\/strong><\/h3>\n
            \n
          • Mobile payments are on the rise, especially among young customers.<\/li>\n
          • More and more stores are integrating these options.<\/li>\n<\/ul>\n

            Important for retailers:<\/strong> German customers prefer Secure payments with buyer protection<\/strong>. Purchase on account, PayPal & direct debit are Mandatory<\/strong> for every store!<\/p>\n

            2) Popular payment methods in Turkey\u00a0<\/strong><\/h2>\n

            Turkish customers have different payment habits - Payment in installments is particularly important!<\/strong><\/p>\n

            Payment in installments by credit card (Taksitli Al\u0131\u015fveri\u015f)<\/strong><\/h3>\n
              \n
            • More than 50 % of all online purchases in Turkey are paid in installments!<\/strong><\/li>\n
            • Possible with Turkish banks such as Garanti BBVA, \u0130\u015f Bankas\u0131, Akbank, Yap\u0131 Kredi<\/strong>.<\/li>\n
            • Shopify, WooCommerce & local payment providers (e.g. iyzico, PayTR) offer installment payment options.<\/strong><\/li>\n<\/ul>\n

              Credit cards (Visa, Mastercard, TROY)<\/strong><\/h3>\n
                \n
              • Very popular, especially with Bonus programs of the banks<\/strong>.<\/li>\n
              • TROY<\/strong> is the Turkish equivalent of Visa & Mastercard.<\/li>\n<\/ul>\n

                Bank transfer (EFT\/Havale)<\/strong><\/h3>\n
                  \n
                • Customers transfer the money by EFT or Havale<\/strong> directly to the dealer.<\/li>\n
                • Often used for larger amounts.<\/li>\n<\/ul>\n

                  Mobile wallets & QR code payments<\/strong><\/h3>\n
                    \n
                  • Papara, Paycell & fastPay<\/strong> are popular in Turkey.<\/li>\n
                  • QR code payments via banks and mobile wallets are on the rise.<\/strong><\/li>\n<\/ul>\n

                    PayPal? No!<\/strong><\/h3>\n
                      \n
                    • PayPal was Banned from Turkey in 2016<\/strong> and cannot be used.<\/li>\n
                    • Alternative solutions: iyzico, PayTR or Stripe (for international merchants).<\/strong><\/li>\n<\/ul>\n

                      Important for retailers:<\/strong> Without Installment payment stores in Turkey lose many customers!<\/strong><\/p>\n

                      3) Payment methods for cross-border trade \ud83c\udde9\ud83c\uddea\ud83c\uddf9\ud83c\uddf7 & \ud83c\uddf9\ud83c\uddf7\ud83c\udde9\ud83c\uddea<\/strong><\/h2>\n
                        \n
                      • Selling from Germany to Turkey:<\/strong>
                        - Credit cards & SEPA bank transfer
                        - Stripe or iyzico for installment payments
                        - Wise or TransferGo for international payments<\/li>\n
                      • Selling from Turkey to Germany:<\/strong>
                        - PayPal & Klarna for German customers
                        - Credit card for international buyers
                        - Wise or Payoneer for merchant payments<\/li>\n<\/ul>\n

                        Tip:<\/strong> Who wants to serve both markets, should combine local & international payment methods<\/strong>!<\/p>","protected":false},"excerpt":{"rendered":"

                        Beim Online-Handel zwischen Deutschland und der T\u00fcrkei ist die richtige Auswahl an Zahlungsmethoden entscheidend f\u00fcr den Erfolg. Die Zahlungsgewohnheiten in beiden L\u00e4ndern unterscheiden sich deutlich. 1) Beliebte Zahlungsmethoden in Deutschland\u00a0 […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[195,24],"tags":[],"class_list":["post-12198","post","type-post","status-publish","format-standard","hentry","category-bezahlmethoden-im-deutsch-tuerkischen-e-commerce-was-kunden-bevorzugen","category-e-commerce"],"_links":{"self":[{"href":"https:\/\/bosporus24.de\/en\/wp-json\/wp\/v2\/posts\/12198","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bosporus24.de\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bosporus24.de\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bosporus24.de\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bosporus24.de\/en\/wp-json\/wp\/v2\/comments?post=12198"}],"version-history":[{"count":3,"href":"https:\/\/bosporus24.de\/en\/wp-json\/wp\/v2\/posts\/12198\/revisions"}],"predecessor-version":[{"id":12350,"href":"https:\/\/bosporus24.de\/en\/wp-json\/wp\/v2\/posts\/12198\/revisions\/12350"}],"wp:attachment":[{"href":"https:\/\/bosporus24.de\/en\/wp-json\/wp\/v2\/media?parent=12198"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bosporus24.de\/en\/wp-json\/wp\/v2\/categories?post=12198"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bosporus24.de\/en\/wp-json\/wp\/v2\/tags?post=12198"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}